Blair's Amazon Pulse, Aug 4 2023

We recently wrote an article on some of the key takeaways/learnings about selling products in bulk. Click here to learn about selling in bulk on Amazon in 2023. We discuss the benefits and show case studies/proof of how bulk sales improve profitability over time.

7 links you need to read:

Amazon Quarterly Earning 2023 Q2 💰
They beat estimates, and RETAIL sales dip below 40% net sales. "Shipped and Sold by Amazon" is constantly decreasing, meaning that FBA/FBM sales are eating their lunch. We Don't Fear Amazon. You Shouldn't Either! link

Sales Data to be Archived 📈
For the geeks, amazon will be archiving sales data that is older than 2-years starting in September. If you need any of that information for accounting or tax purposes, then make sure to download it by the end of August. link

Cheaper USPS FBM Shipping Through Amazon 🚚
Last month, USPS launched its Ground Advantage program. It’s not yet known when the partnership will launch but we will keep you updated. Ground Service is an affordable and reliable way to send packages inside the U.S. expected in 2–5 business days for items up to 70 lbs. link

NO MORE MOUTH TAPE 😶 
Effective July31, mouth tape is being banned from Amazon unless it has medical applications and certifications. The problem being some unhealthy people. link

Advertising Updates! 📣
Exciting news for the international market: Sponsored Brands video campaigns will get a feature where advertisers can opt-in to a localization program. Their videos will be auto-localized to the country’s local language within 72 hours. link

Advertisers can now apply bid adjustment for the rest of search placements in their Sponsored Products campaigns. This will allow advertisers to have more control of their campaigns. Specifically for splitting their budget. link

That’s all for this week! Remember to stay tuned next week for more Amazon growth advice, news, and more.